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SB19
INCREASE TICKET SALES AND REACH
THE BRIEF:
Snowboxx is an annual ski festival situated in the French Alps resort, Avoriaz.
For the third year running, Snowboxx contracted EXTREME International to drive increased ticket sales and reach a targeted audience base through its UNREEL media network and content production services.
THE PROCESS:
EXTREME's marketing program activated through:
· Pre 2019 Event content seeding and ticket sale call to action campaign
· Live Event Activation with the Extreme Pool Skim
· Bespoke Content Production
· Full Integrated Distribution Strategy
· Pre 2020 ticket sales
THE RESULT:
Sold out 2019 Event
+755K
VIDEO VIEWS
+2.6M
MEDIA REACH
+52.8K
VIDEO ENGAGEMENTS
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