Captivating fans, driving engagement for brands.
Our experienced team excels in orchestrating awe-inspiring events that not only captivate fans and drive engagement for brands but also champion sustainability and adventure. Drawing upon the strength of one of the largest and most influential online adventure travel communities, we collaborate with clients to curate events that resonate with our community, and make people laugh, cheer and cry.
Catering to a diverse clientele, including tourism boards, destinations, global brands, and marketing agencies, our focus lies in providing a fresh and innovative approach to place-making and experiential marketing. Whether it's capturing the essence of a destination or creating memorable brand activations, our team is dedicated to delivering awe-inspiring events that leave a lasting impact.
THE EXTREME HANGOUT
Inspired by a love of the outdoors, adventure sports and a passion to protect the planet, Supported and sponsored by Extreme International The Hangout was established in 2021 as a climate action events platform. Its purpose is to give young changemakers a voice, popularise the climate movement and inspire environmental action.
EXTREME URBAN ENDURO
This exhilarating race and festival format takes place in city streets and parks, bringing exciting enduro mountain biking racing to the people! The race format comprises 3-6 timed special stages linked together with transition stages. 100 riders battle it out to win each stage and become the overall champion. The inaugural event is taking place in Malta from the 23rd to 24th of November 2024 in partnership with Visit Malta https://www.visitmalta.com/en/. We are gradually developing the Extreme Urban Enduro series around the world and welcome the opportunity to talk to potential host cities, destinations and tourism authorities about partnering to deliver this new and exciting MTB format and festival. For more information, please check out https://www.urbenduro.com/
ULTIMATE NINJA ENTERPRISES
Ultimate Ninjas Enterprises is building a global Ninja sports franchise and community through its Ultimate Ninja gym chain and a world-class professional events series called UNX. Established in 2016, today it has partnered with top Ninja athletes, a globally recognized course builder, and is led by experienced sports, media and entertainment executives. It operates 5 owned gyms, has 5 franchised gyms, is launching a major franchising push and is currently raising capital to drive growth.
Vision: To advance Ninja Sports and inspire an active healthy lifestyle.
Mission: Build the world's leading Ninja Brand through Ninja Gyms and the leading global professional Ninja Sports league.
CIRQUE ADVENTURE
An exciting event in its development stage that will immerse the audience into a story told at colossal scale, featuring spectacular performances and mind blowing sets.
GALACTIC X
A boutique night festival centred around connecting with the sky, incorporating interactive art, intimate connections and incomparable experiences. This breathtaking event is in its development stage.
TREASURE KINGDOM
The immersive exhibition uncovers the private collections and stories of British country houses and castles, from over 1,000 years of collecting.
Thank you to our community of clients
CASE STUDY
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Inspired by our love of adventure sports, the natural world, and our passion to protect the planet, Extreme established The Extreme Hangout as a climate action events platform in 2021, and it became a leading fringe event at COP26, in Glasgow and again at COP27 in Sharm El Sheikh, Egypt in 2022. With over 300 speakers and 10,000 visitors, we hosted dynamic and inspirational youth-led talks and panels, networking events and more with our brilliant partners. All our sessions were livestreamed out to a global audience and remain available on our Live Catch-Up page. The purpose is to give young changemakers a voice on the environment, popularise the climate movement and inspire environmental action. Building on the success of these events and working through sport we are now rolling out a global programme to deliver 50 impact events with partners in 50 locations. The annual Extreme Hangout programme is part of an engagement plan to drive climate action through 3 areas:
Anchor event at COP every year, open to all, live streamed globally
Locally organised, global event series, rolling out to 50 locations worldwide
Media platform, live broadcasts, social, & podcasts driving year round engagement
With The EXTREME Hangout, we want to engage and inspire young people, harness the power of sport, work collaboratively with amazing partners who are thinking outside the box and amplify the volume of anyone doing climate action work.
At previous COPs I was so busy reporting on the main negotiations that I didn’t notice how rich and dynamic exchanges of ideas have emerged on the sidelines - they're among the few sources of hope... But of all of these, the most spectacular was the Extreme Hangout an inviting encampment of carpets and cushions, perched on a cliff top overlooking the Red Sea sunsets. There I met young designers and technologists describing what ‘sustainable’ really means for shoes and industrial materials and capturing carbon emissions. We'd be OK if they were in charge.”
David Shukman, former BBC Science Editor and BBC news reporter.
OUR EXPERTISE
As founders of The Extreme Sports Channel, operating for over 25 years, EXTREME is the go-to place for authentic activation across action and adventure sports and lifestyle.
APPROACHING 20M FANS
For brands, public and private sector partners who wish to build the profile of their destination, product or service, EXTREME Events offer a highly effective way to drive engagement, footfall, media coverage. This unique ability is driven by a combination of a world-class team of event producers, direct access to our social media audience of approaching 20m fans, a monthly reach of over 200million video views, and an unparalleled reputation in action and adventure sports arena.
Our services begin at the consulting stage, advising clients on transforming locations into event-ready venues and assessing the feasibility of a wide variety of event formats from exhibitions to festivals.
Through our experienced team with an extensive background in the delivery of some of the world’s most prestigious live entertainment events, we additionally conceive, produce and promote bespoke properties that combine our partners’ specific objectives with the global reach of EXTREME’s family of brands. Our service is turn-key, and far more than just the production of events – encompassing design, sponsorship, marketing, ticketing operations, and live broadcast.
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