EXTREME INTERNATIONAL PARTNERED WITH FACEBOOK TO CREATE A SERIES SURROUNDING FEMALE BIG WAVE SURFERS
Host Laura Enever travelled around the world to meet some of the world’s premiere female big wave surfers. From dream rides to nightmare wipe-outs, this series uncovered the high risk, high reward world of female big wave surfers.
THE BRIEF:
The aim was to create a series which demonstrated the talent and lives of some of the greatest female big wave surfers and discover how a sport previously dominated by men has evolved into a sport for both genders to succeed in.
THE PROCESS:
EXTREME International designed and delivered this series on Unreel through a detailed process of:
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Content Production- filming and editing.
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Packaging and Delivering of videos to suit platform requirements.
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Content Distribution- attracting an expansive and engaged audience to the video and driving through to website.
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Finding talent and discovering locations to use.
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Full media marketing activation.